A triumphant comeback performance

The Orpheum Theater

I was lucky to dance in a real theater as kid and did so in the Orpheum Theater for over 10 years. Sadly, Katrina floodwaters inundated the structure, and it sat vacant and neglected for nearly as many years thereafter. When I heard Trumpet had been chosen to work on the branding for the Orpheum's reopening, I immediately emailed my creative director with the simple statement of my personal history with the theater and my willingness to do whatever it took to help it return to its glory.

I was honored to create a lovingly-crafted ad campaign and website that flourished even in the tightest of deadlines. The campaign and website showcase the extraordinary restoration of a building that would take anyone's breath away and neither shies away from the Orpheum's history, but rather announces its resurgence and its repositioning as the "It Spot" in New Orleans. The ultimate satisfaction came in the creation of a large format print piece describing the surprise-find of the terra cotta, which now hangs in the lobby where the timeless stonework was discovered.

The Orpheum Theater will have a long history ahead of it, and I am proud to have given back to the theater that gave me so much joy as a child.

Role | Art Director, Designer, Developer